September has been named the month of the apple. This ever-popular fruit will enjoy extra attention and some interesting promotions this month. The European apple season has just got underway, and the first harvests are already behind us and look promising, according to Ad van der Staaij of Savasun, our growing facility in Spain. Besides these recently harvested Elstars, Savasun also grows Granny Smiths and Golden Delicious. In the Netherlands, we also have some real hard-fruit specialists close by: our colleagues at Frupaks-Vernooij. Thanks to a combination of in-house pear cultivation and international sourcing of both apples and pears, this reliable partner can be relied on for its product and market knowledge as well as the range of products offered.