We recently began publishing a weekly update on our website concerning developments in the market and in the world of cultivation. This provides our customers with insight into the progress of the product supply at any given time.
Buyers never want to be faced with unpleasant surprises when purchasing fresh fruit and vegetables. That is why we do everything in our power to ensure an optimised product supply. People want to be informed of any potential issues that may affect the supply process. For this reason, we began creating a weekly report some time ago, which provides a brief description of the cultivation and market situation for each product. We have been publishing these reports on our website since the beginning of the year. In these reports, our own growers, partners and account managers report on the current situation and on the future outlook.
Staay Food Group has cultivated its own crops for a variety of products since the 1980s. For example, we grow a wide range of field vegetables and fruit near the Spanish town of Tarragona. In addition, our location in Costa Rica is in charge of coordinating our melon and pineapple crops there and in The Netherlands, we grow pears in Vleuten. Short supply lines in cultivation is a high priority for Staay Food Group. Together with our own brands, this is key in optimising transparency and traceability.